2threads profile: SweatyBetty

SweatyBetty 's profile

SweatyBetty

About SweatyBetty

At Sweaty Betty PR, we’re privilege to the insider goss on what’s hot (and what’s not) in fashion and beauty. We know which celeb is the talk of the town, we get behind the scenes beauty tips from those in the know and we see the coolest clothing collections before they’ve hit the pages of your favourite magazine.

Not wanting to be greedy with our wealth of rag trade knowledge, we’ve decided to share our latest and greatest fashion snippets and styles on our 2Threads page. Updated as often as a girl changes her outfit - Sweaty Betty delivers your next fashion / beauty / celeb hit right here!

Sydney’s leading fashion, beauty and lifestyle PR company, Sweaty Betty’s story began in 2004 when founder and director Roxy Jacenko (aka Chief Betty), launched Sweaty Betty onto the scene - injecting a dynamic, sensational and impressive style into the world of PR.

Visit www.sweatybettypr.com, and our blog at www.sweatybettypr.com/blog to learn more about the ‘Betties’ and what we do.

SweatyBetty 's details ?

URL: http://2threads.com/ SweatyBetty
Gender: Female
Locality: Beaconsfield
Member since: August 2008
Last login: 19 November 2008

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All SweatyBetty's Blogs

Dunlop Volleys- Shoes With Sole

Australia’s classic sport shoe has launched a brand new style which allows the wearer to stamp their personality on to the shoe’s sole.

The iconic Dunlop Volley was once championed by tennis players and skaters - renowned for its timeless style and comfortable canvas, Volleys are now a national favourite and a pair of the classic sport shoes can be found in most Aussie wardrobes.
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Old Hollywood Glamour- Chelsea de Luca Jewellery

Chelsea de Luca seems to be on the lips of all fashion conscious at the moment. Making the stunning vintage designs available nationally and a new website eminent there is a lot to discuss!

Her designs are glamorous, sexy and unique. This self-titled label draws inspiration from the old Hollywood glamour of the 20’s, 30’s and 40’s. With high attention to detail Chelsea De Luca creates pieces that evoke ol
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Get Dressed Up Everyday

Times are tough and it’s time we found ways to start stretching the budget creatively. Stop adding to the graveyard of dresses that will never be worn again with Australia’s first online, designer ‘rental’ site, www.dressedup.com.au. Women can now enjoy the status of wearing th
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ROCK ‘N’ ROLL LOVE CHILD OF CONVERSE AND BIG DAY OUT

Two rock ‘n’ roll fan favorites, Converse and Big Day Out have collaborated to bring the special edition Converse Big Day Out Chuck Taylor® All Star® shoe to Australian music lovers.

Celebrating its centenary year,
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Surfing 50 States

Last year, Aussie mates Jonno Durrant and Stefan Hunt told of their plans to surf all 50 states of the USA in an attempt to share their love of travel while discovering American culture, only to be laughed at by those questioning their ability to surf the entire US if some of its states did not even border the beach. Their response was
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Arrivals and Departures

We all strive to achieve the ‘effortlessly chic’ look when travelling. There’s nothing sexy about scruffy, unmatched luggage. Look no further- Hedgren’s got you covered! Silver is the key colour this season. If Sienna’s doing it- it means we should be too! Hedgren’s lugg
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Shhh…. Pussycats on the Prowl at La Senza

The Pussycat Dolls, reigning queens of the music world, are bringing glamour to La Senza stores with the introduction of their exclusive lingerie collection, 'Shhh…'. This exciting new range channels the Pussycat Dolls’ unique sense of style and cheeky personalities- mixing sexy, playful a
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SPORTS MECCA- EVERLAST STORE OPENS IN AUSTRALIA

Sportswear giant Everlast is making waves with the opening of its first Australian flagship store.

The store, which recently opened at leading lifestyle and retail destination Doncaster, is set to make the sportswear brand even more popular with fans old and new, with its industrial feel complimenting its retro-inspired, signature sports gear.

Decked out with framed photos of Everlast’s great sporting
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Watch this space- new 'It' girl signs to Hurley!

Model, Bar Refaeli is joining Hurley as a face, voice and spirit of the brand. The 23-year-old Israel-born globetrotter will bring her experience, enthusiasm and charisma to initiatives and events for which she and Hurley share a passion, as well as star in Hurley's campaigns.

"Hurley does everything w
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A Crockin' Carry-All

Want to channel the It Bag look, but somehow lack the funds? Well, there’s no need to worry now, because Crocs’ Carry All won’t break the bank, but it will break the trends.

Already featured alongside renowned luxury label Louis Vuitton in British Vogue, one of the most iconic fashion magazines, the Croslite Carry All bag comes in a variety of colours to coordinate with even the most conscientious fa
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Fake It with Fake Bake! The Ultimate Self Tanning Lotion

Ending a long and arduous search for the perfect fake tan (call it the Holy Grail for Fake tan if you will) we've finally found the answer.. Fake Bake! Achieve a natural sun-kissed glow without the signs of ageing brought by the harsh Australian sun with Fake Bake; the organically based tanning treatment from the USA
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Super News for a Super Store

Everyone who’s fallen in love with the street wear offerings from funky brand Superdry will be glad to hear that the brand is opening its first Aussie store this September. Set to make its mark on the Sydney shopping scene, Superdry will grace The Galleries Victoria, George St, with its unisex clothing and acces
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Flavoursome and Fabulous- Melinda & Narina

A fresh label we're loving at Sweaty Betty? Melinda & Narina combines a fresh colour palette with classic forms and innovative detailing to produce vibrant and sensuous clothes that feel gorgeous and look even better. Set to hit stores next month, the eye-catching pieces are made in Sydney from luxury fa
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In for the Swim- French Kitty's Retro Inspired Swimwear

Fun and flirty label French Kitty has taken to 1950’s St. Tropez with its current swimwear collection reflecting the uber-stylish rockabilly looks of old but with a modern twist perfect for the Aussie beach babe. Frills, florals and gingham feature prominently in the range of bikinis and tankinis inspired by sultry
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Rocky eat your heart out! Sweaty Betty gets technical with Everlast

Ok so perhaps the Sweaty Betty ladies may not be entirely co ordinated when it comes to all things sport...but we sure know how to look cool when we're doing it! In a Rocky- esque aspirational moment, the Betties have decided that should we ever take up boxing- these are the only shoes to be see
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Mavi Jeans- Mediterranean cool!

Mavi is a chic streetwear fashion label which accommodates for men and women who need the ‘perfect fit.’ This designer collection of jean wear is a fashion label for men and women worldwide who are on the eternal quest for the perfect pair of jeans.

Mavi is known for its great fitting, high quality d
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The Celebrity look this Summer- Oliver People's eyewear

Oliver Peoples Summer 2008 sun and optical collection this season draw inspiration from the Oliver Peoples archive, incorporating a retro look with cutting edge developments in frame design. The collection continues to expand on the trends of last season with hea
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Sydney Artist Andy Uprock 'Cuprocks' Mooks Campaign

Recently, there have been some intriguing looking works of art appearing on Sydney and Melbourne streets; well, on its wire fences to be exact.

This is the work of Sydney based artist Andy Uprock. By mapping out large areas of cyclone fencing and sticking plastic cups into the existing diamond shaped holes, Andy transforms streets and public areas into floating walk-by galleries. He calls this revolutionary form of street
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The only hat to be seen in this Summer? Goorin Bros.

Goorin Bros. offer layed back, cool designs for guys and girls, from the classic to the sporty, golf inspired fedora, to the warm weather staple retro straw hats. In 1895, artist and craftsman Cassel Goorin sold his first hats off the back of a horse cart on the hard st
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Quintessential Cool- Converse Chuck Lights

As converse blows out the candles for its 100th birthday, it is the perfect time to reflect on the Chuck and what it has given to popular culture over the last century.

The quintessential cool sneaker is celebrating all those years of originality worn on the feet of James Dean, the Ramones, Snoop Dogg, M.I.A and the Sex Pistols not to mention the modern day style set from Cory Kennedy to almost every backstage model.
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Online Shopping Fave- Frockshop

At Sweaty Betty, one of our favourite online shopping destinations is Australia’s award winning - Frockshop,which has an impressive range of Aust Australian and overseas luxury labels.

Frockshop has an exceptional reputation both nationally and internationally, boasting
an ever expanding portfolio of labels. 18th Amendment, Botkier, Chloe
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Minkpink Summer 08/09 Collection

MINKPINK's Summer 08/ 09 collection will have a piece for every fashioni maven's wardrobe this Summer- a fabulous clash of feminine florals, vintage inspired denim, boho fringing and classic stripes. MINKPINK’s fresh, high end inspired style takes influence from global trends, street style and the chicest of vi
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