2threads profile: LoveMeLeaveMe

About LoveMeLeaveMe

Love Me & Leave Me is Australia’s premium online fashion service giving members the option to borrow or buy the latest fashion accessories from leading local and international designers. It is the brainchild of Melbourne based fashion visionary, Simonne Santana, and is set to revolutionise the Australian fashion shopping experience. Simonne Santana knows the importance of great fashion accessories to the fashion conscious women of today.
And she also knows how expensive and unattainable these high-end items can be to the vast majority of Australian women. “Handbags and other accessories allow women to set themselves apart from others following the same trends, ensuring individuality and that ‘personal touch’’” says Santana, founder and CEO. “However, the problem with much of the high-end designer product is that most of the women cannot afford it, or simply have more important things on which to spend such large amounts of money.”

Santana’s career in fashion design, product development, buying, retail management and styling left her all too aware of how many Australian women were settling for second best, simply because their purse wasn’t big enough. Santana found herself flicking through the latest fashion magazines, finding stunning objects of desire, only to be let down by the exorbitant price tags to match. And then it dawned on her. “I wanted to provide a convenient and affordable entry to highly desirable fashion for every woman in Australia -" from a school girl wanting a statement jewellery piece for their ball, to a busy corporate just too busy to shop.”, says Santana of her dream.
A couple of years, lots of work and some significant financial backing later, Santana and her board founded “Love Me & Leave Me” -" a brand new fashion concept to Australia, allowing women of all ages, tastes and budgets access to the very best, very latest and very high-end handbags and accessories.....from world renowned designers such as Marc Jacobs, Chloe, Fendi, Louis Vuitton, Prada, Gucci, Balenciaga, Chanel and Dior.

The idea is simple -" and tried, tested and hugely successful in the United States. Rather than pay up to $3000 retail for an item that may quickly go out of fashion or is simply too pricey for most, Love Me & Leave Me members can rent their favourite items for a relatively low fixed fee. Not only is it cheap, but it’s easy too. “Borrowing from Love Me & Leave Me is like borrowing from your best friend”, says Santana. “Members receive items direct to their door by courier. They can borrow from our huge range as often as they like, for as long as they like. And if they love it so much they don’t want to leave it, we can sell it to them at a reduced price”.